Verity Johnson: Why is garden furniture so expensive?

Susan Howell
Verity Johnson: Why is garden furniture so expensive?

Verity Johnson is an Auckland-based writer and organization operator.

View: I dislike chain furniture stores.

Mostly due to the fact I assume home furniture is a metaphor for the lustful pleasure of day-to-day residing. And inevitably each chain retail outlet usually takes that vibrant chaos and chops it up into blocks and blocks of equivalent, brick-like sofas the color of the beige sack you drown wild cats and childhood innocence in.

But extra importantly, have you seen how costly the normal out of doors lounge set is!?

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They’re all about $4000! On sale! For a rattan couch that appears to be like two dung-colored Tetris blocks smashed jointly from straw and PVC glue in a junior college artwork course!?

My god. No marvel they’re all named following unique locations. It’s a reminder that you could have a week in paradise for the same selling price as a lounger that’s as comfortable as a carrot grater.

I’m positive you have been thinking this not too long ago way too. Right after all, this is the time of the yr when we all invest in outdoor furnishings. We have obtained the optimism of January in our blood. New year, new you, new solar-kissed loungers for glamorous get-togethers with your mates … and this is the 7 days when you go on the internet, seem at the prices and cry.

Every thing new is in the hundreds. Even on TradeMe almost everything decent is nonetheless around a grand, and even the garbage things is heading for hundreds of pounds.

“After all, this is the time in the year when we all buy outdoor furniture. We’ve got the optimism of January in our blood,” writes Verity Johnson.


“After all, this is the time in the yr when we all purchase out of doors furniture. We have bought the optimism of January in our blood,” writes Verity Johnson.

I watched seven individual bidders combat like rabid jackals around the corpse of a single, rotting, $1 reserve, picket out of doors bench. It went for $250. I stared at the victorious winner and wished many lengthy, gangrenous splinters upon them.

“You,” I whispered, “are the problem.”

And to some extent, they are. If we’re all keen to spend extortionate quantities for outside furnishings then it keeps the industry cost large. An individual out there – I really don’t know who? Drug sellers with aspirations of middle course acceptance and serving tiramisu on the deck? But another person out there is shelling out countless numbers for out of doors home furnishings sets. Which is why suppliers can offer them for the similar price as a nose position or a second hand Mazda.

But to a better extent, the consumers are not the dilemma. It’s the household furniture-seller-cartels.

See, there is a explanation why we’re inclined to shell out so considerably on solar loungers the colour of moderate disappointment. It’s because the soul of our state lives on the deck.

Verity Johnson: “We would never tell our loved ones to ‘get over it’ and stop whingeing. So why are we saying this to Harry?”


Verity Johnson: “We would never ever notify our liked kinds to ‘get around it’ and cease whingeing. So why are we indicating this to Harry?”

We really don’t have many nationwide rituals. But come summer season, we all collectively wake up and determine to weed the backyard, stain the deck, and invite the neighbours above. Then we’ll all get drunk and complain about a little something although we melt away sausages. And it’s the only time in the 12 months when Kiwis are in a position to basically chat about stuff.

Right here, in the boozy, bitchy bonhomie of the barbecue, we at last experience risk-free more than enough to defeat our emotional constipation and join with each and every other. And where by does that take place? Exterior, on a couch, preferably staring into the middle length to avoid immediate eye make contact with.

So outside home furnishings merchants know they’ve obtained us by the heartstrings. They know that when we get rattan seats, we’re really acquiring the options for friendship and household time. And they know that we’ll fork out by means of the nose for that. So they know they can be gangsters and cost extortionate selling prices. Cos what ya gonna do about it, guv?

Absolutely nothing, really. You can spend leading dollar, you can drag your couch exterior each and every afternoon, or you can do what I do and depend down the times until IKEA opens and breaks the price stranglehold.

But until eventually then, the Malibu Daylight Theft Established in Beachy Teak will remain our weak place. And we will maintain having to pay a large tax on our souls.

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